Thursday, September 2, 2010

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4th and Goal: One Man's Quest to Recapture His Dream, by Monte Burke

4th and Goal: One Man's Quest to Recapture His Dream, by Monte Burke



4th and Goal: One Man's Quest to Recapture His Dream, by Monte Burke

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4th and Goal: One Man's Quest to Recapture His Dream, by Monte Burke

This is a true story.
As a kid growing up in a rough-and-tumble neighborhood in New York City, Joe Moglia dreamed of someday becoming the head coach of a college football team-not of becoming a corporate titan.
But sometimes, life gets in the way of our dreams. By the time Joe was in his early 30s, he had risen through the high school and college football ranks to become the defensive coordinator at Dartmouth. His dream was very much within reach. Problem was, Joe wasn't making enough money to support his growing family. Faced with the hard choice between chasing his lifelong dream and supporting his wife and four young kids, Joe did the honorable thing: He walked away from football and went to Wall Street to try to find a job that would foot the bills at home.
Joe had no training in finance. He had no MBA. His resume reflected his coaching accomplishments and his teaching jobs. And yet, somehow, through grit and determination, he was able to land an entry-level position at Merrill Lynch.
Fast forward 25 years later. Joe had reached the business world's mountaintop. He was the CEO of TD Ameritrade, one of the country's most successful financial firms. He was recognized as one of the most respected corporate chiefs in America.
But over all those years, Joe never shook his passion for coaching football. In 2008, he made a fateful and stunning decision: He voluntarily walked away from his high-paying corporate job to do the one thing he'd left undone in his life. He decided to pursue his original passion for becoming a college football head coach.
Getting hired as a college coach proved incredibly difficult. College athletic directors told him it was an impossible feat. He'd been out of football for nearly three decades. Undaunted, and at age 60, Joe became an unpaid intern with the University of Nebraska's football team in 2009 and 2010. In 2011, he was named the head coach of the Omaha Nighthawks of the United Football League, a professional league teetering on the brink of financial collapse. It was a risky proposition, but one he felt he needed to take to prove to his naysayers that he could coach a college team. Failure would mean the death of a dream that refused to die.
As told by Forbes writer, Monte Burke, 4TH AND GOAL is a detailed account of Joe Moglia's amazing and uplifting life story, his quest for his ultimate dream and its stunning conclusion. It's a tale of overcoming adversity...of never giving up...of never losing sight of one's true goals in life.
It is a story, quite literally, of a dream deferred, but never forgotten.

  • Sales Rank: #786279 in Books
  • Brand: Grand Central Publishing
  • Published on: 2012-09-18
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.25" h x 1.00" w x 6.25" l, 1.05 pounds
  • Binding: Hardcover
  • 288 pages
Features
  • Great product!

Review
We all like to dream big when it comes to pursuing our goals, but the truth is, the real world too often gets in the way. That's why Joe Moglia's story is so fulfilling. Joe dared to chase his dreams, and this wonderful book captures his story in a way that is both gripping and unforgettable.
--Jim Nantz, CBS Sports


The story of Joe Moglia is equal parts sports, business, and family. In 4th and Goal, we clearly see that the common denominator is passion, and we end up rooting for Joe as he gets one last shot at his dream.
--Jeffrey Marx, Pulitzer Prize winner and author of Season of Life


Captivating . . . Burke combines snappy magazine prose with the natural drama of Joe Moglia's unlikely career arc.
--Publishers Weekly



No one should ever be ashamed of letting practicality and responsibility take their dreams away. But what an inspiration Joe is to never let his dream die. After reading his story, I remind myself I still have my own unfulfilled dreams to pursue.
--Steve Young, NFL Hall of Famer

For many of us, coaching football is more than a way of life. It's a calling. Joe Moglia clearly understands this, and his story is both powerful and inspiring. If you're a football fan, this is a book you must read."
-- Bill Cowher, legendary coach of the Pittsburgh Steelers



A winning story for fans of Friday Night Lights and believers in the American dream.
--Kirkus Reviews

About the Author
Monte Burke is a staff writer at Forbes magazine, and has also written for the New York Times, Outside, Men's Journal and Town & Country, among others.

Most helpful customer reviews

7 of 7 people found the following review helpful.
Chasing the Dream
By S. Williamson
Admittedly I am not a huge football fan, but I read Monte Burke's first book "Sowbelly" and when I saw he had come out with a new book I had to get it. "4th and Goal" on the surface is a book about a man who comes back to chase a dream of coaching football, a dream he abandoned more than 30 years ago. Burke details the life of Joe Moglia's rise out of the streets into athletics and how he set that life behind him to support his family. Decades later, his fortune made, he grinds his way back into the game.

While Moglia's life is the centerpiece of the book, his return to the game sets a stage for Burke to examine pro football and it's practitioners in a detail that is enthralling. We meet many struggling players that have come to the UFL for much of the same reasons Moglia has, for one last shot to see if they have what it takes. The profile of Maurice Clarett could be a book in and of itself. We meet a vast swath of rookies, aging veterans, and wild card call ups from civilian life. As quickly as the team is assembled we see it slowly taken apart. From game to game the casualties mount and Burke is methodical in cataloging the physical decimation. From destroyed knees to severe concussions, the games brutality is laid to bare. This was something I wasn't necessarily prepared for when I started reading, but it brought me into the story more effectively.

The book does start out at less than a jog as Burke lays the foundation for this story, but things quickly pick up he and keeps things going. His summary breakdown of the games demonstrate an effective economy, capturing the 4 quarters succinctly and with pace. The switch backs between Moglia's business life and his current coaching struggles weave well. Burke has made it a book that does not require an avid love of football to enjoy, and it has a tale to tell that applies to pretty much everyone out there that has a dream.

3 of 3 people found the following review helpful.
A Story Worth Reading and Retelling.
By Scott T. Gill, author of Goliath Catfish
It never gets old seeing the gleam, the original spark in someone's eye when they realize their dream. Being a middle school coach and AVID teacher, I get this privilege often as we learn about colleges, careers, and my students contemplate their futures. One of my favorite lessons to teach deals with dreams verses goals, and the kids begin to lay out practical steps to achieving their great futures. We talk about obstacles and determination and prioritizing, but often I just tell them stories of real people who, against all odds, actually achieve their dreams.
Joe Moglia's story in Monte Burke's, 4th and Goal , is one of the best stories I've read. People who take magazines like Forbes or follow CNBC, know Moglia as the former CEO that took TD Ameritrade from the brink of extinction to the top online investment firm. In 2008, Moglia retired from the corporate world to pursue a deferred dream: to be a head college football coach.
Monte Burke tells of Moglia's steady climb from high school coaching to the high stakes, consistently moving, win-or-lose-your-job ranks of college football. Mogia had made it as high on the totem pole as defensive coordinator for Dartmouth. Yet, because of family financial need, Moglia left a meager coordinator's salary for Wall Street, beating the odds again and finding a rare spot as a broker at Merrill Lynch. With promotion after promotion, he eventually reached the highest level of CEO of TD Ameritrade. Nevertheless, Moglia wasn't satisfied and when most men would retire and enjoy their wealth, he began bolstering his resume for re-entry into the college coaching ranks: first as a volunteer intern at Nebraska and then as the head coach of the Omaha Nighthawks in the now defunct United Football League.
I first experienced Monte Burke's storytelling while reading, Sowbelly: The Obsessive Quest for the World Record Largemouth Bass, and I wasn't disappointed. Burke has an uncanny ability to find the unknown and often unconventional story, weaving various perspectives and interviews in such a way that a non-fiction work reads more like a page-turning novel. And Burke does it again with Moglia's story of gritty determination. At times I caught myself gasping and cheering out loud as the plot twisted and turned, and through the entire book, Moglia's life theme, "Be a man," resonated. It is a story I will definitely tell and retell to my students and athletes and Burke will definitely continue his reign on my shelves as one of my favorite writers.

2 of 2 people found the following review helpful.
4th and Goal: One Man's Quest to Recapture His Dream
By Peter G. Demos
I loved this book! Since I am a football fan and an older guy, I have often thought about trying to recapture or live some of the dreams of my youth so Joe Moglia's
endeavor to do so was inspirational and brought me to realize that to reach back to do so so is very possible. Since my son is currently a redshirt quarterback for Coastal Carolina University and chose CCU over many other schools that recruited him, Coach Moglia was his primary reason for committing to Coastal! Coach Moglia's personal philosophies of preparing student athletes for a life after football and taking responsibility for being a man resonated greatly with my me and my son. May I wish the best of luck and much success to Coach Moglia and his staff!

See all 30 customer reviews...

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